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Ryan Serhant says he engineered ‘busy’ day to win Million Dollar Listing casting

Ed Mylett Show · How to Build Unshakable Self Confidence From Scratch | Ed Mylett · July 25, 2026
Ryan Serhant says he engineered ‘busy’ day to win Million Dollar Listing casting
Ed Mylett Show
Ed Mylett Show
How to Build Unshakable Self Confidence From Scratch | Ed Mylett
""I scheduled myself a day um that, you know, was as busy as one of my busiest days ever.""
Ryan Serhant recounts how, before joining Bravo’s Million Dollar Listing New York, he says he intentionally packed a day of back-to-back appointments for producers who were filming him, to match the image of a high-volume broker. He also says he ended the shoot early by telling the crew he was too busy to continue, gambling it would make him appear in demand.

About this episode

Ed Mylett and guests discuss practical and belief-based approaches to building self-confidence, repeatedly framing confidence as an internal “reputation” built by keeping promises to oneself. Mylett describes using behavioural “anchors” (a repeated physical gesture) to re-access a confident state, and argues that people should draw confidence from their intentions to serve rather than purely from outcomes or comparative ability. He also links confidence to faith, saying believers should not compartmentalise religion away from work, relationships or decision-making.

A major portion of the episode is a first-person entrepreneurial account from Jamie Kern Lima, who describes repeated rejection from QVC before It Cosmetics secured a single on-air opportunity. She says the segment carried existential risk under consignment terms, and claims live airtime could be cut short if sales targets were missed. Lima recounts a conflict with consultants who urged her to use conventional “flawless” beauty models, versus her decision to show her own rosacea and demonstrate products on “real women”. She says the segment sold out and became a turning point for the brand’s growth, later adding that the QVC executive who initially rejected her ultimately became a mentor and paid adviser.

Later, Ryan Serhant discusses what he calls “big money energy”, arguing that personal presence and confidence drive commercial outcomes. He recounts how he presented himself as the “greatest” broker in a casting audition and deliberately staged a high-activity filming day to project demand.

Key takeaways

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