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Performance Coach Attacks Wellness Industry as Entertainment for Bored Wealthy People

Rich Roll Podcast · Pro Athlete Performance Doctor on Nicotine, Peptides, Wearables, and Expensive Youth Sports · July 2, 2026
Performance Coach Attacks Wellness Industry as Entertainment for Bored Wealthy People
Rich Roll Podcast
Rich Roll Podcast
Pro Athlete Performance Doctor on Nicotine, Peptides, Wearables, and Expensive Youth Sports
"Fitness and wellness is entertainment. It's the bourgeois dying of their own wealth. And this is another cake party. That's what this is. Like I have some money and I want it feels good and I'm a dilettante and sort of you know a tourist like touristing is super fun and didn't meaningfully change anything."
Kelly Starrett argues that modern wellness culture has become entertainment for wealthy people rather than meaningful performance improvement, contrasting sharply with what elite athletes actually do. He describes the wellness convention culture as lacking substance when evaluated through a true performance lens, with Olympic athletes not using any of the expensive gadgets and protocols being sold.
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Rich Roll Podcast
Rich Roll Podcast

Pro Athlete Performance Doctor on Nicotine, Peptides, Wearables, and Expensive Youth Sports

August 3, 2026 · 1h 9m · 4 Egleze moments
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