Psychology
Psychologist Finds People Are More Bored Since Infinite Scrolling Was Introduced
Lewis Howes School of Greatness
The Science of Doing Less to Achieve More | David Epstein
"Since the introduction of infinite scrolling, people have gotten more bored. If you give people like 20 videos that they can scroll through, they'll be more bored than if you just take one of those 20, give it to them, and make them focus on it."
David Epstein cites psychological research showing that infinite scrolling has paradoxically increased boredom rather than reduced it. The phenomenon, called maximizing, where people try to evaluate all options to pick the best, consistently makes people less happy with their lives and decisions. The research suggests limiting options actually increases satisfaction.
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Lewis Howes School of Greatness