All-In Podcast
Episode overview

The Trillion-Dollar Industries AI Is Disrupting: Voice, Law & the End of the Billable Hour

All-In Podcast · 51m · 5 Egleze moments
The Trillion-Dollar Industries AI Is Disrupting: Voice, Law & the End of the Billable Hour
Episode summary

In a revealing conversation at an industry event, 11Labs CEO Mati Staniszewski disclosed that his three-year-old voice AI company has reached $600 million in annual recurring revenue, marking one of the fastest enterprise software growth trajectories on record. The company, which launched its human-sounding text-to-speech model in early 2023, accelerated from $100M ARR in 20 months to $600M today, now employing 600 people. Staniszewski revealed the company operates without any product managers, instead embedding engineers across all departments to drive automation and ensure secure AI adoption. He also disclosed that 11Labs has paid over $22 million to voice actors through its marketplace, where creators can license their voices for AI generation. In financial services applications, the CEO noted that customers are significantly more willing to disclose personal financial difficulties to AI agents than humans due to reduced shame and social embarrassment. The conversation also featured Max, CEO of legal AI platform Legora, who revealed his company has sustained 50% quarter-over-quarter growth for seven straight quarters, recently becoming one of the fastest enterprise companies to scale from $1M to $150M ARR. Max explained that the trillion-dollar legal services industry is 96% manual services and only 4% software, creating massive opportunity for AI disruption. He shared that Legora conducts M&A diligence in-house using its own tools, completing transactions in as little as 12 days from LOI to close. Both executives discussed competition from frontier AI labs, with Staniszewski noting 11Labs continues to outcompete OpenAI and Anthropic on voice-specific models through architectural innovation and specialized data labeling. Max argued that fine-tuning general models is wasteful, favoring narrow models for specific high-volume use cases while leaving general intelligence to the frontier labs.

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5 moments from this episode

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01
AI & Tech

11Labs CEO reveals company hit 600 million ARR in under three years

11Labs has achieved $600 million in annual recurring revenue within approximately three years of launching its text-to-speech product in early 2023. The company's growth has dramatically accelerated, taking 20 months to reach $100M ARR, then 10 months to $200M, 5 months to $300M, and has now doubled to $600M. The company currently employs 600 people and maintains zero attrition among its original 10-person founding team.

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02
AI & Tech

11Labs operates without product managers, embeds engineers in every department instead

11Labs has scaled to 600 employees and $600M ARR without hiring any product managers, instead embedding engineers across all departments including talent, legal, and go-to-market teams. These embedded engineers serve dual roles: creating automations and ensuring secure AI adoption across the organization. The CEO argues AI tools now enable individuals to be proficient across multiple domains, eliminating the traditional need for PMs to coordinate between specialists.

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03
AI & Tech

Voice AI agents outperform humans in debt collection by removing shame

11Labs is working with major financial services companies including Revolut, Klarna, and Pag Bank on AI voice agents for payment collection. The CEO revealed that customers are significantly more willing to disclose their actual financial situations to AI agents than to human collectors because they don't experience shame or social embarrassment. This behavioral shift is enabling better outcomes in debt collection and customer service interactions.

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04
AI & Tech

11Labs paid over 22 million dollars to voice actors through marketplace

11Labs has established a voice marketplace allowing voice actors to license their voices for AI generation, having paid out more than $22 million to creators. Voice actors can spend an hour recording to create an authenticated 11Labs voice profile, then license it out either at default pricing optimized by the platform or at rates they set themselves. The company has also worked with celebrities including Matthew McConaughey and the estate of James Earl Jones to license iconic voices.

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05
AI & Tech

Legal AI startup Legora grew 50 percent quarter-over-quarter for seven straight quarters

Legora, a legal AI platform, has achieved 50% quarter-over-quarter growth for seven consecutive quarters, becoming one of the fastest enterprise companies to scale from $1M to $150M ARR. The CEO revealed they recently surpassed competitor Sierra in growth velocity. Legora is disrupting the trillion-dollar legal services market, where currently only 4% is software spend versus 96% manual services.

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