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OpenAI Unveils Consumer Hardware Device With Johnny Ive for 2025 Launch

By Egleze Editorial Desk · Published June 2, 2026 · All-In Podcast · OpenAI CFO Sarah Friar on IPO, AI Rivalries, New Device, and Spending $100B+ on Compute
OpenAI Unveils Consumer Hardware Device With Johnny Ive for 2025 Launch
All-In Podcast
All-In Podcast
OpenAI CFO Sarah Friar on IPO, AI Rivalries, New Device, and Spending $100B+ on Compute

What was said

"We're changing into a consumer substrate that I cannot tell you what it is. But by the end of this year, we will unveil it. Early next year, you'll be able to buy it. I have seen it. I've tried it. When you see it, you feel it. It feels very lovable."

Sarah Friar confirmed OpenAI is developing a consumer hardware product with designer Johnny Ive, set to be unveiled by end of 2025 with sales beginning early 2026. Friar described the device as "lovable" and bringing "humanity to devices," suggesting a paradigm shift in AI interaction beyond smartphones, potentially competing with iPhone-level consumer adoption.

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Attributed speaker claim

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Egleze verified who said this and where. The underlying claim has not been independently established by Egleze.

Programme
All-In Podcast
Episode
OpenAI CFO Sarah Friar on IPO, AI Rivalries, New Device, and Spending $100B+ on Compute
Clip time
14:57
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All-In Podcast
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OpenAI CFO Sarah Friar on IPO, AI Rivalries, New Device, and Spending $100B+ on Compute

June 2, 2026 · 4 Egleze moments
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