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Bartlett says Meta now uses AI to interpret posts for targeting and retention

Diary of a CEO · Sleep Apnea Expert: 1 Billion People Have This And Most Go UNDIAGNOSED! | Dr Andy Galpin · August 13, 2026
Bartlett says Meta now uses AI to interpret posts for targeting and retention
Diary of a CEO
Diary of a CEO
Sleep Apnea Expert: 1 Billion People Have This And Most Go UNDIAGNOSED! | Dr Andy Galpin
"every time you post something on Instagram, whether it's a real or or a normal post, they now feed it to a large language model, an AI, and the AI effectively, and again, I'm summarizing here, watches it, and it can now understand the full context of what it's watching."
Steven Bartlett says Mark Zuckerberg described, in a Meta earnings call, a shift to AI-driven recommendations that analyse the content of posts directly rather than relying on hashtags and captions. Bartlett adds that this could increase user retention and enable a “nearly infinite universe” of personalised content, including AI-generated material tailored to individuals.
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Diary of a CEO
Diary of a CEO

Sleep Apnea Expert: 1 Billion People Have This And Most Go UNDIAGNOSED! | Dr Andy Galpin

August 13, 2026 · 2h 12m · 3 Egleze moments
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