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Haidt Claims Social Media Companies Used Word Addiction Until 2019 Memo

The Checkup with Doctor Mike · An Honest Conversation About Looksmaxxing | Jonathan Haidt · June 24, 2026
Haidt Claims Social Media Companies Used Word Addiction Until 2019 Memo
The Checkup with Doctor Mike
The Checkup with Doctor Mike
An Honest Conversation About Looksmaxxing | Jonathan Haidt
"We have internal documents from all of them about how they were trying to hook kids. They used the word addiction, until I think in 2019 Meta sent out a memo saying, do not use the word addiction anymore because it could show up in documents. Call it problematic use."
Jonathan Haidt revealed that internal documents from Meta, Snapchat, TikTok, and YouTube show these companies deliberately used the term addiction when discussing their platforms' effects on children until Meta circulated a 2019 memo instructing employees to use problematic use instead to avoid legal liability. This revelation came from thousands of lawsuits filed by parents against these four companies.

About this episode

On this episode of The Checkup Podcast, host Dr. Mike interviewed renowned social psychologist Jonathan Haidt about the devastating impact of social media and digital technology on adolescent development, particularly focusing on boys struggling with body image issues and the manosphere. Haidt, author of The Anxious Generation and The Amazing Generation, argued that the phone-based childhood emerging after 2012 has caused a generational decline in human potential unprecedented in modern history. He revealed explosive internal evidence showing tech companies deliberately used the word addiction until a 2019 Meta memo banned the term, and disclosed that Meta maintained a 17 strikes policy before removing sexual predators. Haidt presented multiple lines of causality evidence including randomized controlled trials, natural experiments tracking psychiatric admissions after high-speed internet rollout, and testimony from Gen Z members themselves who overwhelmingly confirm the harms. The conversation expanded into class divides, with Haidt warning that wealthy families are increasingly protecting their children from digital harms while working-class kids suffer disproportionately. Despite the dark subject matter, Haidt expressed optimism about recent progress including phone-free schools spreading nationwide, states raising social media age limits to 16, and grassroots movements led by mothers demanding change. He called for analog schools through elementary years, warned that AI threatens to eliminate the friction necessary for human development, and argued the technology is dehumanizing society by replacing real relationships with shallow digital connections. The episode concluded with Haidt urging parents to protect brain development during childhood rather than pushing early digital adoption.

Key takeaways

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